WHAT IT IS

LIFT UP Bleach Tub has a gentle yet effective formula that provides the lift required to achieve the desired results. The maximum de-dusted formula provides a pleasant lifting experience that can lift up to 7 levels (results may vary depending on your hair's health). LIFT UP Bleach Tub is a highly concentrated formula.  It is designed to work best with less powder and more developer than what other brands suggest.  Please follow directions exactly for best results and to save powder (and to save money!)

Always perform a strand test before applications.

DO NOT USE THIS PRODUCT IF:

• There are any cuts, scratches, or abrasions on contact area.
• Your scalp is sensitive or irritated.
• Your hair is recently relaxed, permed, or textured within the past week.

Hydrogenated Soybean Oil, Hydrogenated Coco-Glycerides, Hydrogenated Vegetable Oil, Mica, Stearic Acid, Zinc Stearate, Copernicia Cerifera (Carnauba) Wax (Copernicia Cerifera Cera), C12-15 Alkyl Ethylhexanoate, Phytosteryl Isostearyl Dimer Dilinoleate, Glyceryl Caprylate, May Contain (+/-): Iron Oxides (CI 77491, CI 77492, CI 77499), Titanium Dioxide (CI 77891), Ultramarines (CI 77007)

1. Wear gloves.

2. Mix 1:2 with cream developer. If your hair has chemical damage, mix 1:3 ratio. Stir until mixture becomes thick and creamy.

3. Apply onto hair evenly with brush. Make sure to fully saturate your hair with the bleach mixture to achieve even results.

4. Leave on and check regularly until desired level of lightening is achieved. Do not leave on for more than 60 minutes to avoid over-processing.

5. Rinse and shampoo thoroughly.